It’s hard to ignore how much artificial intelligence is becoming a part of our daily lives. By 2025, AI tools have made huge strides and are now a must-have for businesses. The best AI tools in 2025 will likely be faster, more accurate, and better at handling complex tasks.
As machine learning algorithms keep improving, these tools will be able to process and analyze bigger and more complex datasets. When OpenAI launched GPT-3, the number of free AI tools trying to compete with it started growing rapidly. But, it’s important to note that some of these AI tools have been around longer than ChatGPT.
While ChatGPT and Google Bard are the most well-known today, there are many other AI tools that can boost your productivity. Some of these free AI tools have been game-changers for copywriting, while others have become essential for marketing teams, like AI video and image creators.
If you’re looking for a free AI tool to help boost your team’s productivity, check out this list of the best free AI tools and easily add an AI assistant to your business!
Brief overview of AI and its increasing popularity
Artificial Intelligence (AI) is a fast-growing field where computer systems are designed to perform tasks that usually require human intelligence. AI has been around for decades, but recent advancements in computing power, machine learning, and big data have made it more powerful and accessible.
Today, AI is used in many areas, like image and speech recognition, self-driving cars, natural language processing, and smart home devices. With the rise of free AI tools and platforms like DALL-E, Lalal.ai, and Copy.ai, more people can now experiment with AI and create their own intelligent applications.
One area where free AI tools have really taken off is in copywriting. Writing great, persuasive copy is key in marketing, and AI can make this process a lot easier. There are several free AI copywriting tools available now, like Copy.ai and ChatGPT, which use machine learning to generate high-quality copy in seconds—just like a pro.
These AI tools help marketers, entrepreneurs, and content creators save time and energy, letting them focus on other important tasks. As AI technology keeps improving, we can expect even more innovative and powerful free tools to help people achieve their goals faster and more efficiently.
Best free AI tools list in 2025
You can easily copy the “Best Free AI Tools List in 2025” to your Retable Dashboard by clicking the “Use Data” button! Plus, you can create your own customizable lists and online forms without even needing to log in, thanks to Retable’s no-login online spreadsheet feature.
For working with all kinds of content—whether it’s bulk translations, text classification, or content generation—you can use a powerful spreadsheet AI tool like Synterrix. They offer a 3-day free trial with no restrictions, giving you full access to their advanced AI features and unlimited usage with your API key.
AI is advancing rapidly, and in 2025, the best AI tools will need to be adaptable and customizable to fit the specific needs of different businesses. These tools will be more powerful, versatile, and user-friendly, changing the way we work and live. We’ve put together a list of 7 top AI tools that are free to use, ranging from simple to advanced.
We’ve focused on tools you won’t typically find in other articles and made sure they are genuinely free to try, with no hidden costs like needing to enter your credit card info. Some of these tools are ones we personally use (like Copy.ai and Lumen5) and trust, which is why we’ve included them in our list.
DALL-E 2 — Image Creator
DALL-E 2 by OpenAI has been making waves as one of the best free AI tools. It’s a cutting-edge AI system that creates stunning images and artwork from a simple text description. DALL-E combines various concepts and styles to produce original, lifelike images. It’s completely free to use, and the website even has examples to get your creativity flowing.
GFP-GAN — Photo Restoration
GFP-GAN is a top-notch, free AI tool that restores old photos with ease. Developed by Tencent researchers, this tool uses two AI models to fill in missing details, creating incredibly realistic restorations in seconds. Even low-quality images can be restored with great results. You can use a free demo, and the code is available for anyone who wants to integrate this technology into their own projects.
JADBio — AutoML
JADBio is an easy-to-use machine learning platform, perfect for those who want to dive into machine learning without needing to know how to code. Whether you’re a student or just curious, JADBio makes it simple to analyze data and build predictive models. It’s especially great for biotech and multi-omics but can be used for a wide variety of projects. You can sign up for a lifetime free account to get started.
Also Read: How does Jasper AI Compare to Writesonic?
Copy.ai – Copywriting Assistant
Copy.ai is one of the best free AI tools for digital marketing. It helps businesses create high-quality content quickly. Just provide a brief description of what you need, and Copy.ai will generate content for blogs, social media, and more. It’s perfect for content creators who need captions, blog posts, or product descriptions. The best part? It’s totally free to use!
If Copy.ai isn’t quite what you’re looking for, there are other great options, like Microcopy for headlines, Speedwrite for rewriting sentences, and Hemingway for making writing clearer. There’s also Jarvis AI, which is another solid free copywriting tool.
Lumen5 — Video Creator
Lumen5 makes creating videos simple and fun. Upload your transcript, and the AI automatically generates a video with images and text. It’s great for social media or websites and offers lots of templates and format options. You can create professional-looking videos in no time.
Canva’s AI Art Generator
Canva’s AI Art Generator is a recent addition to their tools, and it’s perfect for quickly generating beautiful, unique art. Whether you need art for presentations, social media, or any other project, just describe what you want, and Canva’s AI will turn it into a visual masterpiece. It’s super easy and free to use!
HubSpot’s Free AI Content Writer
HubSpot’s Free AI Content Writer is perfect for anyone in digital marketing or content creation. It helps you generate unique blog posts, social media content, and even video scripts quickly and easily. You simply sign up, describe the content you want, and let the AI do the rest. It’s a great way to streamline content creation and save time.
Lalal.ai — Audio Stem Splitter
Lalal.ai is a game-changer for music production. This free AI tool allows you to isolate and remove specific audio tracks, like vocals or instruments, with amazing accuracy. You get 10 minutes of free use to try it out, and you can even purchase more if needed. Lalal makes music editing super easy and efficient.
Bonus: Retable – Integrate Your Spreadsheet with ChatGPT
Retable is integrating AI into its spreadsheets to help boost productivity for both individuals and teams. With Retable’s GPT column type, you can generate data directly in your spreadsheets using ChatGPT. This integration opens up countless possibilities for automating tasks and improving your data management. If you want to bring more AI-powered logic to your operations, give Retable’s GPT column a try!
Also Read: What are the Differences Between ChatGPT and Bard AI?
How AI Tools Can Benefit Individuals and Businesses
AI is no longer just a buzzword; it’s a key part of how businesses operate today. The benefits it offers are pretty clear: AI can automate repetitive tasks, quickly analyze huge amounts of data, and give businesses valuable insights into customer behavior. For anyone in marketing, it’s crucial to understand how AI can benefit your business and how you can use it to stay ahead of the competition.
One of the biggest advantages of AI in marketing is its ability to personalize the customer experience. By looking at customer data, AI tools can create personalized content—like tailored product recommendations—just for each person. This can lead to higher engagement, more loyal customers, and ultimately, more revenue for your business.
AI can also make your marketing campaigns more effective by optimizing things like ad targeting, messaging, and timing. By analyzing customer behavior, AI can help figure out the best time and platform to reach your audience. This means you’ll be able to connect with the right people at the right time, boosting your chances of conversion.
Finally, AI can help streamline your marketing tasks by automating things like email marketing, lead nurturing, and social media management. This frees up time and resources for your team, so they can focus on more strategic work that drives growth and revenue. AI is an essential tool for today’s marketing pros. If you’re not using it yet, now’s the perfect time to start!